On-page and Off-page SEO Optimization:
- Keyword research, build strategic keyword sets for websites to improve rankings on search engines like Google.
- On-page content optimization such as title tags, meta descriptions, URLs, images, and other technical elements.
- Build external links (Off-page) through quality backlink campaigns from reputable websites, forums and related blogs.
Keyword research and analysis:
- Use tools like Google Keyword Planner, Ahrefs, SEMrush, etc. to analyze keywords that have high search volume and are relevant to the industry.
- Suggest keywords for your website's important articles, product pages, and landing pages.
Analyze and track SEO performance:
- Use tools like Google Analytics, Google Search Console to track website performance, traffic, conversion rates, and user behavior.
- Analyze SEO metrics like keyword rankings, number of backlinks, and page load time to make recommendations for improvement.
Building SEO standard content:
- Collaborate with content team to create SEO optimized articles, blog posts, and product pages, ensuring quality and effectiveness.
- Make sure your content is always relevant, relevant to your target audience, and up to date with the latest trends.
Research and monitor competitors:
- Analyze your competitors' SEO strategies, learn how they optimize content and build links to come up with a more effective competitive strategy.
Optimize user experience (UX):
- Optimize page load speed, website structure and user experience to keep customers on site longer and improve conversion rates.
SEO results reporting and updating:
- Create detailed reports on SEO results by week/month/quarter, evaluate the effectiveness of current strategies and propose solutions for improvement