Kinh nghiệm làm việc:
Từ 3 đến 4 năm cho vị trí tương đương
Giới tính: Không yêu cầu
Cấp bậc: Nhân viên
Mô tả công việc
MISSION STATEMENT
Assist B2B Development Senior Manager in initiating and developing specific customer strategy and sales initiatives.
Work with the Merchandise department and assist the B2B Development Senior Manager in defining assortment solutions for tap hoa, minimart, etc.
Become the expert of the respective customer group and develop a detailed understanding of customers’ needs and service requirements.
Partner with SalesForce to implement tools and strategies to approach customers and develop customer portfolio
Set up a partnership within the Marketing team and across the organization to initiate and coordinate projects required for specific promotions and marketing efforts.
KEY RESULT AREAS
Supports B2B Development Senior Manager to initiate and develop the target group positioning process by segment through:
Understanding customers, competitors, and solutions (market research)
Defining the business propositions: range, price, merchandising (by segment), and marketing & communication (promotion)
Understanding the business, needs, and market drivers of the core target groups
Working on developing processes, tools, and solutions to support the customer by providing target-appropriate products and services
Initiate customer support & partnership program to the life cycle phase by:
Set up listening channels with key customers and within SalesForce and Operations organization to establish a rich source of information and knowledge serving as the base upon which further strategies like assortment & product development, pricing policy, loyalty program, customer approach, and Customer services can be developed.
Initiate, develop, and maintain a communication plan for various departments and a training program for the Sales Force to improve effectiveness and achieve individual levels of specialization.